Global Content Group develops, executes on, and manages, business and content strategy, with an emphasis on best-of-breed partnerships, leveraging our existing relationships with senior executives within media, entertainment and technology, with a detailed and intimate understanding of global content, technology trends and business models.
From understanding where to find new audiences, platforms & entry points for existing content, and always embracing innovative and targeted strategies around the exploitation of I.P. (Intellectual Property), and partnerships, GCG always embraces strong strategy.
- Don’t be afraid to try new things.
- Be open to breaking Stereotypes.
- Research where your audience is?
- Understand where the growth is:
- If you build it they will come – maybe?
- Don’t put all your egg’s in one basket – know the digital industries, and the distribution partners, platforms are changing at a rapid pace so be flexible, but consistent.